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Open Door Digital

HealthChecks and audits

Get into the driving seat

Evidence-based analysis and recommendations to put you in control of your digital marketing

Our range of HealthChecks and bespoke audits will enable you to fully understand your digital marketing; what’s going well and where there are opportunities for improvement. Our reports include full evidence for each point raised and prioritised recommendations for improvements.

How we’ll audit your digital marketing

Focusing on your priorities and leaving no stone unturned.

Brief

We’ll have an initial call with you to understand your requirements, as a result of which we’ll agree whether our ‘off the shelf’ HealthChecks or bespoke audits will give you the most beneficial outcome.

Discover

After conducting some initial research, we’ll meet with you to obtain more information about your business, your audience and your aims.

For our HealthChecks this will be covered in a call or short meeting, for our bespoke audits a more thorough discovery workshop will be conducted.

Analyse

Armed with the output from the ‘Discover’ stage, we will carry out the detailed research. For our HealthChecks this is a standard set of checkpoints, for bespoke audits the analysis is fully tailored to your needs.

Recommend

Following our analysis, we’ll pinpoint where improvements are needed, prioritising our recommendations so you know which to tackle first.

The next steps will be clearly stated, so you can implement them in house, or ask us to support you in making the improvements.

Deliver

We will provide a written analysis including addendum reports, so you can trace the source of each of our findings. We’ll walk through the report with you, giving you the opportunity to ask for clarification or further details on any points.

The data you need to grow your business

Our HealthChecks and bespoke audits will assess the areas of your digital marketing you need to know more about.

Footsteps to a website, a metaphor for how SEO will bring more traffic to your website

Search HealthChecks and Audits 

Making sure your website is found by both traditional and AI search engines, is key to driving more of the right people to your website. Our reviews assess your website’s performance (and, where appropriate, your wider digital marketing) and identify how well your website’s technical set up and content is serving those objectives.

  • Benchmark your search visibility
  • Identify opportunities to be cited more often
  • Clear path to implement improvements
Website breaking down barriers and converting more visitors into customers.

Conversion HealthChecks and Audits

Our conversion rate optimisation (CRO) audits focus on what happens once someone’s on your website. We will review the user journey and every page on your site to identify user experience improvements and drive more visitors to become enquirers.

  • Uncover barriers to converting visitors into enquirers
  • Identify improvements to page flow and calls to action
  • Prioritised next steps to increase enquiry generation
An image showing multiple websites, with your excellent website at the forefront!

Full Website HealthChecks and Audits

Combining our search and conversion reviews, our full website assessments will give you all the information you need, along with prioritised recommendations, to ensure that your website is working as hard as possible for your business.

  • Meticulous review of your website’s performance
  • Clear, prioritised roadmap for improvements
  • Turn more website visitors into qualified leads
An archer firing an arrow at a number of different targets, symbolising how Google advertising can help businesses target their ideal customer.

Google Advertising Audits

A powerful way to reach potential customers, Google advertising can become very costly if not well managed. Our audit will thoroughly assess your current campaigns and provide a checklist of improvements needed.

  • Meticulous review of your Google advertising account
  • Business and market context taken into account
  • Focused plan for measurable improvements

We are delighted with the work produced and would highly recommend this company to anyone wanting to drive their business forward.

Vince Hone, Great British Kitchens & Interiors

Book a free 15 minute discovery call to find out if we’re the right fit for you.

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Questions?

How much do the HealthChecks and audits cost? +

Our HealthChecks are at a fixed price:

  • Search HealthCheck: £695.00
  • Conversion HealthCheck: POA
  • Full website HealthCheck: POA

Our audits are priced individually for each client’s requirements.

Can I specify what’s included? +

Yes, with our bespoke audits we’ll work with you to define the brief and ensure that we have all the necessary background information to get the most out of your audit.

How quickly are the audits completed? +

Our HealthChecks are usually completed within two weeks. Our bespoke audits vary in timescales, depending on the amount of research and analysis required.

Will I be able to implement the recommendations in-house? +

Potentially, yes. It depends on what we recommend and whether your in-house team has the time and skillset to deliver it.

We’re happy to hand over the report and recommendations for you to implement or carry out the changes for you. Alternatively, we can work in partnership with your in-house team to pick up any elements of the work which they don’t have the resources to complete